Ice Rink Installation
Design, installation, marketing and all-around management of seasonal ice rinks
For over 15 years our team at S3K Group have played an instrumental part in the design, installation, marketing and all-around management of several temporary “pop-up” seasonal ice rinks.
We’ve worked to build some of the UK’s most recognised and mass-attended rinks including the Natural History Museum, Glide at Battersea, Portsmouth On Ice, Cheltenham Ice Rink, Winter Wonderland Hyde Park and Bolesworth (to name just a few.)
Installation of Temporary Ice Rinks
At S3K, our team of ice rink construction experts work with our clients to plan and install the best quality temporary ice rinks to suit the specific needs of the destination. Our team can assist with the initial planning phase and have significant experience not only designing safe, beautiful, and enjoyable attractions, but liaising with local authorities to ensure everything is as it should be. With significant experience running Safety Advisory Group meetings, we strive to work with all stakeholders to ensure a project’s success in its inception.
We have worked with the best in the business and drive for high standards. When it comes to procuring relevant items to make an ice rink project happen, we’ve done it over and over again so bring this experience to each and every project. We’ll help guide our clients to ensure all space is utilised in the best way possible. We always consider safety, the customer experience and sustainability alongside the needs to operate an ice rink effectively from the day it opens to the day it closes (and before and after this when it’s being built and de-rigged too.)
When it comes to the installation of the ice rink our team will be with you every step of the way. Our professional and friendly team always aim to make each element as stress-free as possible and open communication is a must!
Management
Not only can our experts assist with the installation of an ice rink, but we can also provide a team to operate the rink and serve customers on a daily basis. Our experienced ice rink managers, front of house staff, skate marshals and trained first aiders have a wealth of experience and are a trusted pair of hands for any new, or returning, project of this nature.
We can supply staff to help run the day-to-day business whether that’s staff welcoming the visitors when operating skate exchange, overseeing the overall running, taking care of the condition of the ice via our Zamboni machines, or simply being a trusted partner who can ensure things run smoothly from behind the scenes.
Marketing
Our team of experienced marketing professionals are on hand to help guide our clients with the marketing of an ice rink and ensure as many people know about it as possible! We understand budgetary challenges and restraints so can work as an extension to an existing client team, or in a more advisory role depending on the need.
We help develop a solid value proposition, set pricing, advise on brand and branding opportunities, and can also get in to the tactical granular elements including content creation, social media marketing, PR, website creation/development/improvement and the copyrighting that supports each and every of these elements. With our very own ticketing solution help our clients ensure safety measures and slick day-to-day operations.
Why install a temporary ice rink?
Installing a temporary ice rink can have lots of benefits other than providing a fun experience for members of the public. Ice rinks are becoming a popular feature for many city centres during Christmastime, and for good reason. A seasonal ice rink helps increase footfall to the destination and is a truly inclusive and family friendly activity that attracts those of all ages.
What are you waiting for?
If you’re looking for a solid partner to help install an ice rink or guide you on how to best run an ice rink project, get in touch. We’d love to hear from you.